Charpak's innovative design team challenge the mould

Happy Birthday Cubes

Charpak Ltd, working with Food Utopia Avana, designed and produced the packaging for their exciting new product launched into Sainsbury’s. Food Utopia Avana developed their Happy Birthday Cake Cubes, which are individual Cakes in a carton board wrap with a tear strip for ease of eating.
Charpak worked with the NPD team at Food Utopia to develop packaging that was going to show off the product to its best. Traditionally these would have gone in a Carton Board Box with window, however with Charpak’s clear packaging the product is highly visible. The added benefit with Charpak’s design is that the Cakes have an additional two days shelf life against a standard box. Jane Berry Commercial Director of Food Utopia said “Charpak have supported us throughout this project, we are delighted with their design. The Cake Cubes are a fantastic product and are one of many innovative ideas we are bringing to the market. Charpak are consistently coming up with new and better ways to show off our product”

Charpak expands again

New Expansion Area 1Charpak Ltd has just opened a new brand new purpose built 13,000sq. ft. extension to its existing facility in Huntingdon. This is designed to expand the storage area and add to the production space for a further two vacuum forming machines. This is in addition to the two machines purchased during 2014. Managing Director Paul Smith stated “We always had plans to better utilise the old offices and car park on the land we bought when we moved up to Huntingdon.

The new building will allow Charpak Ltd to continue the stellar growth it has achieved over the last five years. Growth has been driven by creating innovative designs for the Food, Confectionery, Drink, Personal Care and Medical markets.




Charpak Ltd has ambitious plans to further extend its reach into other markets. Charpak’s differentiator has always been its design capability and the speed of response to the rapidly evolving demands of FMCG. With its market leading turn-around time of 29 Days from initial brief to product arriving at the customers’ door, Charpak leads the way in delivering on its promise. Paul Smith says “with the consolidation going on in our industry the fewer larger players cannot respond the way we can, they need ever larger minimum runs to make their business model work, which means there is so little imagination or innovation out there. Charpak works with its customers and can offer better response times for innovation in design, samples, tooling and delivery. This can be vital when they have customers demanding quick turn around. With our turnaround time this means we can create seasonal differential and allow our customers to offer their customers a point of difference. This leads to more sales for our customers. In our experience Charpak’s packaging helps sell their product”

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11 Setters have now started the NVQ Level 2 Polymer Processing – Thermoforming course which will enhance there skills in the process of machine setting, this in turn will enable the company to become a lot more efficient.

We held an inaugural training session in Level 1 Food Safety Training for 16 selected staff that proved to be very successful, this will now be rolled out to the rest of the company during 2011.

Congratulations go out to our First Aiders who all completed the First Aid at Work Training course with flying colours.

We also ran a Forklift Truck Refresher Training course this year as well as having 5 employees take the Forklift Truck Novice Training course.

David Hill, our Sales Administrator has just completed a refresher course in ‘Customer Relations’ to ensure we continue to support our customers at the highest level possible. Our aim as a supplier is to make your life easier as a customer!